Webinar series: Alternative Approaches in the tea sector
In 2024, THIRST published a report on Alternative Approaches in the tea sector. The report shares thirteen case studies of non-traditional business models and trading systems that have the potential to make the tea industry fairer for all. Each initiative has been assessed against the issues identified in THIRST’s Root Causes Analysis of Human Rights breaches in the tea sector and how they address them.
Throughout 2025 we brought these case studies to life with a series of webinars presented by the very people who are putting those alternative approaches into practice. Recordings of each webinar are now available on the THIRST Knowledge Hub.
Watch the webinars
| Topic | Speaker | Webinar link |
| Democratising plantations through community development forums | Vindhya Fernando, Chrysalis | Watch the webinar |
| Farmers taking control of the tea value chain | J John, Grassroots Tea Corporation | Watch the webinar |
| From closed estate to thriving cooperative | Sailesh Sharma, DLR Prerna/Mineral Springs | Watch the webinar |
| A transparent, purpose-driven trading model | Dr Kathrin Gassert, Teekampagne | Watch the webinar |
| Enhancing smallholders’ lives through value-added tea | Simon Nihal Bell, AMBA/Ceylon Artisanal Tea Association | Watch the webinar |
| Strengthening smallholder tea farmers through block farming | Filbert Kavia, Transform Trade/THIRST | Watch the webinar |
| Purpose-driven, vertically integrated speciality tea | Tahira Nizari, Kazi Yetu | Watch the webinar |
| The power of buying tea responsibly | Suzy Garraghan and Frank Tanner, Bettys & Taylors | Watch the webinar |
| Tackling price volatility through TeaSwaps | James Montlake | Watch the webinar |
| A national agency strengthens smallholders’ power | Sudi Matara, KTDA | Watch the webinar |
Read the report

